Zig Ziglar

Zig Ziglar
The great Zig Ziglar and me

Thursday, December 31, 2009

Day 6

Today I am going to video my capture page welcome.

The most difficult part is saying the important information in a conversational style.

Here it is, take a look:

http://www.imagimarketing.info

My wife thinks my shirt is too wrinkled and my daughter thinks the waterfall at the swimming pool is too loud.

What do you think?

Wednesday, December 30, 2009

Social Networking at its Best

YourNight.com

Day 3 - 4 - 5

It is time to get in to the nitty gritty... Marketing training via MLSP

I am going to combine three days into this post as there is a lot of watching videos and webinars that took time

First things first, I purchased Mike Dillards Magnetic Marketing course.
http://imagimarketing.magneticsponsoringonline.com/

This is a must have if you want to succeed in Attraction Marketing. This is what I was told and after I purchased and studied, I see why. Definitely a must have!! 


Even though I had the ebook, I printed it out so that I could highlight items, underline, circle. My learning style.


I then watched the Mike Dillard videos (this is a Mike Dillard day).


Next was setting up a marketing bluprint, a plan of action. This was accomplished by following the guidelines on MLSP and videos by Norbert Orlewicz (one of the founders of MLSP)

At this point, I joined MySpace, Facebook, and Twitter. I was already a member of LinkedIn.


I also started learning (copying) the dialog on the Norbert videos for my capture page and MLSP sales page. I have to make my own videos to put in place of his. Now, I know that it is supposed to be in my own words, however, he said it very well and for now I will just repeat it.


I also started reviewing the 'Facebook Marketing' training on the MLSP site.




Tuesday, December 29, 2009

Day 2

Today I set up my MLSP system.

First step is to purchase a domain name. My company is Imagimarketing, Inc. so I figured imagimarketing.com was a good choice. Off to GoDaddy I go, only to find that someone else owns imagimarketing.com.

How could that be? I thought I was so clever to make up that name when I incorporated 4 years ago.

I'm here to tell you, friends, that nothing we do is that original. I settled with a .info instead.

Not bad though. GoDaddy was having a sale and I purchased imagimarketing.info for only $1.99 for the first year. Just have to remember to renew.

Next, set up my profile settings - pretty straight forward on that one.

Next came the 'income streams' or affiliate marketing that the system incorporates. This took a little more time as I had to sign up with the different companies to get the link.

NOTE - I did not sign up with VirulURL because I want to take advantage of their one time upgrade special when I can afford the $197.

I was already a member of Aweber and GetResponse so that was an easy one.

Next step was to set up my primary program to be integrated into the sales funnel.
http://www.shoptheseven.com/macstephen

Since I already had an aweber auto-responder account, my next step was to simply create a new list and transfer the autoresponder letters from MLSP in to my account.

I then created my first campaign. This was pretty straight forward as the web sites and capture pages were already in place. The steps that I completed already were now incorporated into those pages.

The hard part of this process is still to come. I want to replace the videos in the pages to my own. That will be for another day. Remember that the goal here is to brand yourself. The more the pages can look like you, the better.

Now my campaign is set up I want to point my new Domain name, imagimarketing.info, to my lead capture page.

This was very easy through mask forwarding by GoDaddy. No charge for that as well.

Speaking of money. So far I have only spent $1 for my 14 day trial, $1.99 for my domain name, and my $14.95 per month for Aweber (which I was already purchasing).

Oh, can't forget the $7.77 for Shop the Seven. Total investment = $25.71

Checks received from Shop the Seven = $61

So far, ahead of the game.

I tested the system and everything seems to be working properly.

Tomorrow I will work on replacing the videos.

Monday, December 28, 2009

Day 1

I signed up for the $1 - 14 day trial of MLMLeadSystemPro. As I looked around the site, I quickly figured out that it might take 14 days just to go through the training materials.

The one thing that completely peaked my interest was the 'Attraction Marketing' aspect of this. It was unlike any Network Marketing activity that I was used to.

I always lead all marketing campaigns with my primary business opportunity.

These people were telling me that is why they never worked!

I knew there was a reason (thank God, it wasn't me. LOL)

The concept of Attraction Marketing is two fold;

First, is to build YOUR credibility, YOUR image, YOUR brand, YOUR care and concern, YOUR friendship. To sell YOU - NOT your business opportunity.

Second, is to target other Network Marketers. Not family and friends, not cold calling, not postcards or any other 'old school' style of marketing. Target those who already 'Get it'.

I immediately 'Got it!'

I spent the next four hours watching videos and archived webinars on the site.

Sunday, December 27, 2009

The beginning

Although I am starting this blog one month into my Network Marketing journey, I will back track to bring you up to speed on what has transpired on a daily basis.

It all started, or should I say, Re-started at the State Fair of Texas

A fellow cooking show host came to my exhibit and said “Steve, I’ve got something I think you are going to like. Do you have anything that you need to advertise?”


I said, “What do you mean?”


“Are you still doing the hypnosis shows?” she said, “You need to advertise for that don’t you?”


“Yes” I told her.


Boy, was she excited. “Do you have your computer in the RV?” She took out a pen and paper. “Go to this web address and check out this online advertising site. You get seven full page ads for $7.77 per month.”

"Okay, I'll take a look. Why the big smile?"

"Because.." she said, "If you advertise, I will get $2 per month as a referral fee. And, if you get somebody to advertise, you will get $2 per month and I will get $1 per month from them."

"Got you." I said. "Multi-level Marketing."

"Well, yes, but better. It's a seven by seven matrix. You can only have seven people below you and they can only have seven people below each of them. Seven levels deep. And you will get a referral fee from all of them."

"The best part" she went on to say, "is that you actually get online advertising for your $7.77. That's not much to pay for seven full page ads on the web. If you get four other people to do it, you are now getting the ads for free. They get people and now you are making money as well. Come on Steve, a real no-brainer."

I must admit, I saw the wisdom of what she was saying.

Besides $7.77 was not a large investment. Heck, even if I tried it for a year, it was less than $100.

I did have one concern, "What if I can't find people who have something to advertise?"

She looked at me with amazement in her eyes. "You could advertise a garage sale if you wanted to. It doesn't matter. You'll see when you get to the web page. It's like an online classified ad page except you can make your ad full page. With the potential of the pay out, who cares what you advertise? If somebody responds to your ad, well, that's a win-win isn't it?"

I did go back to the RV that night and look at the web site. Although I did not sign up that night, I was intrigued.

The next day, she was back at my exhibit. "Did you look at it?"

"I did, but to be honest, I was a bit tired and did not look at everything. But, I will."

"Steve, it's $7.77 a month and you can opt out at any time. Just sign up."

I signed up that night just so I wouldn't have to make excuses to her the next day.

Now, keep in mind that the State Fair of Texas is a 24 day fair. All of this transpired on days 5 and 6.
Once I was signed up, I made one page information sheets and passed them out to the other vendors in my building.

By the end of the fair, I had 12 people signed up below me. When I got home, I had two checks waiting for me from Shop the Seven. One for $49 (a bonus for getting 7 people signed up within 7 days) and another for $12 (the first 4 that signed up in the current months pay period).

Remember that I said earlier that you could only have 7 directly below you. I signed up 12. The overflow of 5 went below my seven (made them very happy).

The good news is that the program worked. I was making more than I was spending.

The bad news is that when the fair was over, I did not have any more vendors to approach. That left family and friends. Does that sound familiar?

As I mentioned at the beginning, this was the re-start of my Network Marketing Journey. I was involved with all kinds of business opportunities; Amway, QuickStar, Melaluca, Herbalife, SFI and others that I can not even remember.

So when I approached my friends and family with this, their reaction was "Oh, no. Not again."
Many of you might have similar experiences.

But, I was once again bit by the Network Marketing bug. One thing I knew for sure was that Network Marketing works. I just have to find the formula and do the work.

What didn't work was the old school way of recruiting. My friends and family would run and hide when they see me coming.

I happened to belong to a group on LinkedIn and read an article by one of the members that talked about the success of Attraction Marketing. She gave a link for more information. I followed it and here we are.

What is going to follow is a day by day account of what I am doing, the results and lessons learned along the way.

Although this is my journal, I hope it helps you as well (that is if there is a 'You' out there reading this).
Just for your reference;
If you do sign up, please put #358 in the referred by box (if it is not already there)
This is where I ended up when I clicked on the link from the LinkedIn article.